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Marketing & Public Relations

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Marketing & Public Relations

LAB

Future Ready Labs

GRADES

Recommended 9 to 10

CURRICULUM HOURS

10

CAREER CLUSTERS

Marketing & Sales

FEATURES

• Project-Based Learning
• Career Ready Practices
• Aligned with Pre-Employment Transition Services Outcomes
• Scaffolded Instruction with Targeted Learning Supports

Compatible On All Devices

Students will explore marketing and public relations through hands-on activities while determining if a career in communications, marketing, or outreach is a good fit. Activities include identifying target audiences, creating marketing messages, capturing and organizing media, conducting outreach, developing campaign stories, and delivering presentations.

Project-based activities include:

Activity: Marketing Communication
Activity: Target Audiences
Activity: Privacy & Permissions
Activity: Student Ambassador
Activity: Evidence of Learning
Activity: Campaign Development
Activity: Campaign Outreach
Activity: Campaign Story
Activity: Campaign Tour Card
Activity: Finalize Campaign Presentation
Activity: Campaign Presentation & Tour
Activity: Next Steps & Student Portfolio

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